Sodium laureth sulfate 70% (China)

• What it is: An anionic surfactant derived from ethoxylated lauryl alcohol (sourced from coconut or palm oil).
• Chemical difference: It goes through an extra step called ethoxylation, which makes it softer and less harsh than regular Sodium Lauryl Sulfate (SLS).
• Appearance: It usually comes as a clear-to-light-yellow liquid or a thick white/yellow paste.

• Strong Cleansing: It cuts through grease, oil, and grime on skin, hair, and hard surfaces.
• Rich Lather: It produces heavy, stable bubbles that make cleansing products feel luxurious.
• Milder on Skin: It causes less dryness and skin irritation than older surfactants like SLS.
• Hard Water Safe: It still works well in hard water without losing its foaming power.
• Low Cost: It is cheap and easy to make, which keeps product prices low.

• Shampoos, body washes, facial cleansers, bubble bath, and toothpaste.
• Household Cleaning: Dish soaps, laundry liquids, and multi-surface sprays.
• Industrial & Textile: Pre-treatment of fabrics and leather to pull out oils and waxes.